Rooted in compassion and guided by purpose, Furry Feedz is redefining what it means to truly care for the animals we call family. Built on a simple yet powerful belief — when we eat clean, so should our pets — the brand stands as a testament to honest nutrition, ethical sourcing, and heartfelt responsibility.
Founded by Kunal Laxman Bairagi, a visionary engineer turned ethical entrepreneur, Furry Feedz was born from empathy — not enterprise. What began as a modest duck farm in 2019 with just six birds has evolved into a movement that spans multiple states and unites farmers, veterinarians, and animal lovers under a shared mission: to bring integrity and nourishment back to pet food.
A Promise Beyond Profit
For Kunal Bairagi, Furry Feedz isn’t merely a business. It’s a heartfelt response to a growing concern — that many commercial pet foods are built for profit, not for pets. He recalls, “I realized most pet foods in the market were just products — not promises.”
That insight became the foundation of Furry Feedz. Every recipe is designed in collaboration with veterinarians and animal nutrition experts, ensuring a balance of protein, fat, and essential nutrients, all derived from premium, human-grade meat. The brand’s products are sourced directly from its own free-range farms and a trusted network of local farmers across Kerala, Bangalore, Vijayawada, Salem, Coimbatore, Varanasi, and Nashik.
At the heart of this ecosystem lies a belief that transparency and quality go hand in hand. There are no fillers, no artificial colors, and no synthetic additives — only clean, honest, and nutritionally rich food that pets can thrive on.
Our mission, is to redefine the pet food industry with transparency, love, and trust — giving pets the same quality, safety, and taste that we expect for ourselves.
Kunal Bairagi, Founder,
From the Soil Up: Empowering Farmers, Enriching Lives
Furry Feedz is not only changing the way Indian pets eat; it’s also transforming the lives of Indian farmers. With his background in engineering and agriculture, Kunal Bairagi recognized a long-standing challenge — farmers relying solely on grain and vegetable cultivation.
Through Furry Feedz, he began training and supporting farmers to diversify into duck, quail, turkey, and chicken farming, providing them with both technical knowledge and market linkages. Today, this network supports sustainable, multi-source farming that benefits both farmers and pets.
This model ensures that Furry Feedz remains deeply rooted in ethical sourcing, while also nurturing local economies — a rare balance between social responsibility and commercial success.
Nutrition Meets Compassion
The philosophy of Furry Feedz extends beyond the science of nutrition — it’s about care, respect, and understanding. Each product reflects a compassion-driven approach to feeding pets — food that’s not only biologically appropriate but also emotionally mindful.
“Our mission,” says Kunal Bairagi, “is to redefine the pet food industry with transparency, love, and trust — giving pets the same quality, safety, and taste that we expect for ourselves.”
This mission is embodied in the brand’s core values:
- Honesty: Pet parents deserve to know what’s in every pack.
- Quality: Only real ingredients, carefully prepared for real results.
- Care: Every recipe is made with compassion for animals.
- Innovation: Constantly discovering healthier, better ways to feed pets.
It’s this balance — between empathy and expertise — that has earned Furry Feedz its loyal following.
The Furry Feedz Difference
What truly sets Furry Feedz apart is its farm-to-bowl integrity. By controlling every stage of production — from raising free-range birds to formulating and packaging meals — the brand maintains complete oversight of quality and freshness.
Each batch undergoes rigorous nutritional testing and quality checks, ensuring consistency and safety. This meticulous attention to detail has made Furry Feedz a trusted name among conscious Indian pet parents who value authenticity over advertising.
Whether it’s their farm-fresh duck meat, protein-rich quail blends, or wholesome chicken-based meals, every product is crafted to support optimal health, digestion, and vitality.
And beyond nutrition, Furry Feedz delivers an emotional assurance — the peace of mind that comes from feeding pets something made with love and intention.
Building a Community, Not Just a Brand
In just a few years, Furry Feedz has grown from a small-scale farm initiative to a thriving community of pet parents, farmers, and animal advocates. Yet, despite its growth, the brand has retained its deeply personal ethos.
Its operations are guided by a commitment to local empowerment and animal welfare. Deliveries currently serve the entire Mumbai region, with plans to expand across major Indian cities — but the focus remains steadfast: uncompromising quality and ethical sourcing.
“We’re not here to compete,” says Kunal Bairagi. “We’re here to care — to change the way the world feeds its pets, one meal at a time.”
Love in Every Bite
At Furry Feedz, food is not just nourishment — it’s an expression of love. Every meal tells a story of mindful sourcing, scientific precision, and heartfelt dedication.
In an era when convenience often replaces care, Furry Feedz offers something refreshingly genuine: food that celebrates the bond between humans and animals — pure, simple, and sincere.
Because for this Indian-born brand, pet food isn’t a product — it’s a promise.
Join the Furry Feedz Family
Give your pet more than just a meal — give them love, health, and happiness in every bite.
Follow: @furryfeedz
Visit: www.furryfeedz.in
Email: furryfeedz98@gmail.com
Call: +91 9860167708
